Innovative technologies in hotel real estate
Hotel real estate is undergoing drastic changes due to the introduction of modern technologies. Intelligent Property Management Systems (PMS) and innovative solutions such as keyless entry systems and mobile applications significantly increase the level of convenience for guests. For example, The Residences at the Hard Rock Hotel Davos has a feature that allows customers to order services through a mobile application, which makes their stay as comfortable and safe as possible.
Service personalization
Digitalization opens up new horizons for service personalization. Hotels use big data to analyze customer preferences, which allows them to offer customized offers. Hotels can anticipate the needs of their customers, creating a unique experience for each guest. This not only improves customer satisfaction, but also facilitates repeat bookings.
Sustainable development and environmental initiatives
Modern hotels are also actively taking measures to ensure sustainable development. Digital technologies help to optimize the use of resources and reduce waste. For example, smart building management systems help hotels control climate and lighting, which leads to lower energy consumption and carbon footprint. Hotels implementing such technologies are becoming more attractive to customers who care about the environment, which increases their competitiveness in the market.
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